Advertising Week Concludes With Commercial Screening Party

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Parent Category: Expos and Conventions

Category: Previews

Published on Wednesday, 23 September 2009 21:25

Written by T. Terry Maloney

The official closing event of Advertising Week is Night of the AdEaters. This all-night screening party which celebrates the world’s best commercials, the creative process and the impact of advertising on global cultures will make its New York City debut on Friday, September, 25th, 2009 at Terminal 5 (610 W 56th St.).

AdEaters was started in 1981 by Jean Marie Boursicot, who maintains the world`s largest and most unique archive of television commercials. It is now celebrated annually in over 160 cities in 50 countries throughout the world including Tokyo, Paris, Moscow, Santiago, Mexico City, Hong Kong and Geneva. Night of the AdEaters attracts thousands of attendees that include both industry folks and the general public..

The Night of the AdEaters is hosted exclusively by Findr Interactive, an interactive advertising agency and Gravity Media, a full service media company. Both based in the Chelsea District of New York City. It will be supported by major media companies such as CBS Radio and Outdoor, The Daily News, AMNY and Pulse 87.7 FM. Presenting sponsors include Liberty Reserve and OpenSkies Airlines.

Guests will experience an interactive atmosphere including an OpenSkies airline raffle for a business class trip to Paris to attend the original Night of the Adeaters celebration in November. Program highlights will include a Bill Gates and Jerry Seinfeld spot for Microsoft, an advertising short movie directed by Martin Scorcese, and a series of commercials featuring major stars before their big break- just to name a few. The program consists of 300 commercials from 54 countries and guests will see the best creative work from around the world and have the opportunity to network with top industry companies, brands, media outlets and talent.

Partial proceeds from Night of the AdEaters will benefit Generation Next, a charity dedicated to attracting young talent to the advertising industry.

Night of the AdEaters Official Trailer: www.youtube.com/watch?v=Q5N0ge9pYdY

Tickets are now available for purchase at: www.adeatersnyc.com

Night of the AdEaters
Friday, September, 25th, 2009

Terminal 5
610 W 56th St.
New York, NY 10019-3512
(212) 665-3832
www.terminal5nyc.com

The New York Anime Festival 2009

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Parent Category: Expos and Conventions

Category: Previews

Published on Wednesday, 23 September 2009 11:53

Written by fftraveler staff

The New York Anime Festival (NYAF) and Del Rey Manga will hold a party from 5:30 to 7:30 PM on Thursday, September 24, 2009 at Dave and Buster's (234 West 42nd Street) in NYC's Times Square. Jointly produced by NYAF and Del Rey Manga, this special event--held on the eve of the 2009 New York Anime Festival--is both a celebration of this year's NYAF as well as a celebration of Del Rey Manga's Fifth Anniversary. To mark this special occasion, NYAF and Del Rey Manga invite fans and professionals to partake in food, drink, giveaways, and a cake crafted by Baltimore's famed Charm City Cakes specifically for the NYAF and Del Rey Manga party.
 
Free and open to the public, the NYAF and Del Rey Manga party welcomes NYAF attendees, anime fans, manga readers, industry professionals, and casual New Yorkers interested in the world of Japanese pop culture.
 
The New York Anime Festival takes place September 25-27, 2009 at the Jacob K. Javits Center in Midtown Manhattan and is organized by Reed Exhibitions, the creators of New York Comic Con. The Festival showcases the best of anime pop culture, including the latest anime, manga, Japanese cinema, music, and games, and anime-influenced comics, animation, and films from around the world. It also features exclusive and extensive screenings, a gala cosplay masquerade, sessions with the some of the biggest names in anime from Japan, Asia, and America, and explores the Japanese cultural experience with displays of both traditional and cutting-edge Japanese life.
 
This year Yoshiyuki Tomino--whose genre-breaking series, Mobile Suit Gundam, premiered in 1979--and noted voice actress/singer Yui Makino are the Guests of Honor and J-Pop group AKB48 makes its U.S. debut. .

Mobile Suit Gundam is noted for defining the current realistic portrayal of robots in Japanese animation and, through the past 30 years, the series has spawned numerous sequels and spin-offs. Makino is best known for the role of Princess Sakura in the Tsubasa: Reservoir Chronicle anime and manga franchise.
 
Other highlights at NYAF include FUNimation Entertainment’s presentation of the English language premiere of the Soul Eater, along with a cast appearance; premiere screenings of Gurren Lagann: The Movie – Childhood’s End, Cencoroll, and 20th Century Boys; the Far East to East Showcase (FETES) which, in association with NYAF, will take place at The Studio at Webster Hall, and will provide a night of innovative music that brings together four of the best musical artists from both the Far East and the East Coast; the World Cyber Games USA National Final, where 200 of the best gamers in America will battle it out on nine different gaming titles for one of the coveted thirteen spots on TEAM USA; and a fashion boutique, where Baby, The Stars Shine Bright – Japan’s foremost Lolita fashion brand – will have a presentation in association with Kinokuniya Bookstore.
 
 “Anime culture is enormously popular and we want our show to reflect the full range and diversity of anime talent and creativity at work today,” notes Lance Fensterman, Show Manager for NYAF.  “We are very pleased to be able to provide such quality programming for the thousands of fans who attend our event.”

The Pop Culture Group at Reed Exhibitions owns and operates the New York Comic Con (NYCC), the Chicago Comic and Entertainment Expo (C2E2), and the New York Anime Festival (NYAF).  New York Comic Con was launched in 2006 and quickly became a dominant presence in the pop culture world of public events.  In 2009, 452 companies exhibited at NYCC for a total of 84,000 square feet of paid exhibit space, and it has been ranked by Crain's New York Business as the second-largest annual event in NYC.

Advance tickets for NYAF are still available for purchase at the website and tickets will also be available for purchase on site at the Javits Center.

Further information can be found at newyorkanimefestival.com or blog www.mediumatlarge.net

The New York Anime Festival
September 25 – 27, 2009
the Jacob K. Javits Center

GameX--Largest Video Game Event in Northeast

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Parent Category: Expos and Conventions

Category: Previews

Published on Friday, 18 September 2009 23:29

Written by fftraveler staff

GameX--the Games and Media Expo, a highly visible entertainment, tech and media show with games as its main attraction, takes place in Philadelphia, PA, from October 23-25, 2009. Presented locally by NBC Philadelphia, it appeals to game players, film and television fans, comic book buffs and tech enthusiasts. GameX features a variety of game-focused exhibits and demonstrations, advance film and television screenings and trailers, celebrity guest appearances, high-stakes game tournaments, and robotics demonstrations. Also  featured is an animation festival and competitive art exhibit.
                                                                                                                    
This national game consumer show and ‘pop culture’ festival is produced by Virtual Rush Gaming in Philadelphia, designed to draw from local, regional and national audiences. GameX is supported by NBC Local Media with media and marketing, as well as participation from NBC Universal brand partners.

NBC Local Media Philadelphia is an owned and operated entity of NBC Universal in the 4th largest television market in the country, comprised of a Television Station (WCAU NBC10), an Internet site (nbcphiladelphia.com), two Digital Channels (Universal Sports and NBC Plus), a Production Company (StudioTEN Creative Group), and out of home opportunities (The University Network and Fuelcast). NBC Local Media Philadelphia broadcasts to over 2.8 million households and reaches over 1 million uniques per month on their digital platforms.  

NBC Local Media is comprised of 10 NBC owned-and-operated television stations reaching 27% of US TV households; the NBC Everywhere operation focusing on the growing Out of Home digital market; LX.TV,  a content production company that produces lifestyle and cultural programming; and Skycastle Entertainment, an award winning  entertainment marketing and promotion company. Together, the NBC Local Media properties distribute NBC Universal content and produce local content for broadcast.

GameX has entered into a strategic alliance with leading multimedia retailer QVC to provide gaming enthusiasts with an innovative multichannel shopping experience. As part of this new venture, QVC is scheduled to take viewers inside one of the most prominent video game and media expos in the country with a special live broadcast from GameX on Saturday, October 24 at 2 pm (ET).

During the Gifts for Gamers – Live from GameX show, QVC will feature footage from the event as well as special live VIP and celebrity interviews with the top names in the industry. Shoppers will also have the opportunity to order the holiday season’s hottest systems and games.

Paul Tresca, president of Virtual Rush Gaming, producers of GameX, adds, “GameX is breaking new ground by opening our consumer show to serve as a promotional platform for a top retail broadcast entity like QVC. The dedicated consumer show experience and the direct access to consumer product is a perfect marriage that allows QVC to substantially expand their marketplace reach.  We look forward to their presence and expect great benefits for both GameX and QVC.”

“We are thrilled to be teaming up with GameX for what promises to be an exciting show,” said John Kelly, vice president of merchandising for QVC. “Not only are we taking shoppers inside one of the most prestigious gaming events of the year, but we are also giving them an exclusive, inside look at some of the top gifts of the holiday season. This promises to be one show that viewers will not want to miss.”

For more information about QVC’s Gifts for Gamers – Live from GameX broadcast, visit www.qvc.com/. Products that are scheduled to be featured during the show will be available starting October 24 through QVC at 1.800.345.1515 or QVC.com.
 
For more info on GameX go to:
www.gamexpo.us/