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Austin Hosts IMFCON

The International Music Festival Conference (IMFCON), in conjunction with the music-conf-Kenny-OlsonInternational Film Festival Summit, is being held December 4 - 6, 2011 at the Omni Hotel & Resort DownTown Austin in Austin, Texas.

"IMFCON features over 400 festival organizers and a database with regular outreach of over 40,000 industry leaders. Founded in 2002, the IFFS & IMFCON provide the only annual conference and symposium for film and music festival professionals and entertainment executives to network, learn from one another, establish partnerships, and understand the latest trends in festival operations."

“I’ve loved playing festivals my whole career. I’m excited to introduce you to my new band the Kenny Olson Cartel (KOC) at this great conference and look forward to rockin’ it at festivals around the world next year!” – Kenny Olson

"I'm truly excited about not only attending, but also performing at this great event. The Music Business, in particular, is constantly evolving and one must therefore remain vigilant in keeping up with developments in all aspects. I hope to build new relationships there but also learn as much as I can from the high-caliber people who will be speaking," – Wesley Cook

"This year's conference unites festival leaders such as Stuart Ross, Sam Elkins, Gary Spivak, Louis Meyers, Mike Shea, Kevin Lyman and others in order to exchange the latest developments in the industry while enjoying legends and new musical talent in the always entertaining City of Austin," says Laurie Kirby, IMFCON executive director."

Attendees will get further insight into:

  • What ticketing models are appropriate for their music festival, including such issues as:
    • printing
    • day of sale
    • fraud
    • online sales
    • dealing with scalpers
  • How festival are expanding their audience and "engaging community in a more meaningful way throughout the year"
  • Models for sustainability, preparation for expansion, developing a business model, marketing to multiple audience groups
  • Such key considerations and factors as when to book talent for the music festival

The IMFCON Music Showcase will take place at the Gibson Showroom on December 5, presented by Sonicbids. The artists this year are:

  • Kenny Olson and Kenny Olson Cartel
  • Wesley Cook
  • Carolyn Wonderland and Peace Meal

Keynote speakers are:

  • Stuart Ross, Red Light Management
  • Lesa Ukman, Chairman, IEG, LLC

Other Featured Speakers include:

  • Laurie Kirby, Esq., Executive Director, International Music Festival Conference
  • Louis Meyers, Executive Director, Folk Alliance International and co-founder, SXSW Music & Media Conference
  • Michael Orlove, Director of Music Programs, Chicago Office of Tourism and Culture
  • Joan Kornblith, Music Correspondent, Voice of America
  • Scott Aiges, Director of Programs, Marketing and Communications, New Orleans Jazz & Heritage Foundation
  • Scott Williams, VP, Marketing & Media, Elvis Presley Enterprises, Inc.

Some of the panels are:

  • Agents, Artists, & Festivals: Competition Vs. Collaboration
  • Paperless Ticketing: What Do You Really Need to Know
  • The Line-Up: Talent and Content Selection
  • Analysis of the Music Festival Revenue Model
  • Success is No Accident: Safety and Risk Management at your Festival
  • Taking Your Festival on the Road

This year's event includes an Unconference, where attendees can mix it up together as they engage and discuss, with no set agendas.

For more information, go to imfcon.com/imfconhome.html.

International Music Festival Conference
December 4 - 6, 2011

Omni Hotel & Resort DownTown Austin
700 San Jacinto at 8th Street
Austin TX 78701

Gibson Showroom
3601 S. Congress, Suite G400
Austin, TX 78704

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