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For two days a year, entertainment heads flock to Universal City, California, for more than a tour of a theme park. The big attraction? A powwow on digital asset management.
It's sexier than it sounds, given that global spending on digital asset management is expected to exceed one billion dollars in four years.
The Createasphere/Explore Digital Asset Management Conference and Exhibition, which runs February 17 and 18 at the Universal Hilton, convenes entertainment technology and content creators to frame standards and consider challenges of asset management in global entertainment and media.
Through a jammed program of keynotes, roundtables and networking events, DAM nudges the industry toward a rethinking of and protocol for "the constantly growing mountain of content we are creating and managing," to quote Createasphere president Kristin Petrovich.
DAM's public encompasses content holders, creators and technologists from gamer rubes to gavel-wielding decision makers.
Speakers hark from the rungs of studio experts, social media leaders and tech innovators, including Alex Grossman, President and CEO of Active Storage; Roger Howard, Digital Archivist at Blizzard Entertainment; and Ben Huh, a former journalist turned dotcom entrepreneur at Cheezburger Network.
The conference kicks off with "Studio Panel: Vision 2010 and 2020," keynoted by Fox Filmed Entertainment's Scott Phelan, Universal's Stan Scoggins, Warner Bros' Tim Padilla, and other industry mavens. Topping the agenda are such issues as cloud computing, disaster recovery and social media.
Breakout sessions will tackle managing video files, metadata, social media and digital photography, among other topics of concern to the DAM community.
The conference unfolds alongside its big sister event, Createasphere’s Entertainment Technology Expo. Created in 2001, HD EXPO offers a show-and-tell space where exhibitors and experts can mingle over the next generation of products and ideas
The semi-annual conference swaps coasts on September 22 and 23, 2010 when it unfolds at the New Yorker Hotel and Manhattan Center Stages in New York City.
Hilton Los Angeles/Universal City
555 Universal Hollywood Drive
Universal City, CA 91608
818-506-2500
HD Expo, LLC
3727 West Magnolia Blvd.
Suite #729
Burbank, CA 91505
(818) 842-6611
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